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	<title>Red Popsicle</title>
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	<description>Cool treats. Video &#38; Film.</description>
	<pubDate>Tue, 09 Jun 2009 01:22:02 +0000</pubDate>
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		<title>Ride the Divide</title>
		<link>http://www.redpopsicle.com/?p=13</link>
		<comments>http://www.redpopsicle.com/?p=13#comments</comments>
		<pubDate>Sat, 02 May 2009 06:26:21 +0000</pubDate>
		<dc:creator>Hunter</dc:creator>
		
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		<description><![CDATA[Scheduled for release in 2009, Ride the Divide is a feature-length documentary film with complimentary brandisode content. We are executing a immersive release with multiple opportunities for significant brand exposure to our partners. The release will combine traditional channels (DVD, TV, Theatrical) with online web 2.0 methods capitalizing on additional content from the 150 hours [...]]]></description>
			<content:encoded><![CDATA[<p>Scheduled for release in 2009, Ride the Divide is a feature-length documentary film with complimentary brandisode content. We are executing a immersive release with multiple opportunities for significant brand exposure to our partners. The release will combine traditional channels (DVD, TV, Theatrical) with online web 2.0 methods capitalizing on additional content from the 150 hours of footage. </p>
<p>Brand partners: SmartWool, Specialized, Spot, and Moots</p>
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		<title>10 Yards: Fantasy Football</title>
		<link>http://www.redpopsicle.com/?p=9</link>
		<comments>http://www.redpopsicle.com/?p=9#comments</comments>
		<pubDate>Sat, 02 May 2009 06:20:17 +0000</pubDate>
		<dc:creator>Hunter</dc:creator>
		
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		<description><![CDATA[The first film to launch a World Premiere online through SnagFilms. To support the release of this film, we executed a social networking strategy that helped earn recognition in LA Times and the New York Times. An additional brandisode series is currently being worked on for 2009. 
Brand partners: CBS Sports, Quiznos, Crocs, and Rock Bottom Restaurants
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			<content:encoded><![CDATA[<p>The first film to launch a World Premiere online through <a href="http://www.snagfilms.com/" target="new">SnagFilms</a>. To support the release of this film, we executed a social networking strategy that helped earn recognition in LA Times and the New York Times. An additional brandisode series is currently being worked on for 2009. </p>
<p>Brand partners: CBS Sports, Quiznos, Crocs, and Rock Bottom Restaurants</p>
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		<title>10 MPH - Feature Documentary</title>
		<link>http://www.redpopsicle.com/?p=5</link>
		<comments>http://www.redpopsicle.com/?p=5#comments</comments>
		<pubDate>Sat, 02 May 2009 06:08:11 +0000</pubDate>
		<dc:creator>Hunter</dc:creator>
		
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		<description><![CDATA[Through an aggressive grassroots PR campaign and immersive social networking, we helped 10 MPH be seen by over 1,000,000 people. With major stories in New York Times, NPR, CNN, Fox News, Globe &#38; Mail, Washington Post, hundreds of other dailies, and thousands of blogs, 10 MPH generated 100&#8217;s of millions of media impressions worldwide. Along with numerous awards in [...]]]></description>
			<content:encoded><![CDATA[<p>Through an aggressive grassroots PR campaign and immersive social networking, we helped <em>10 MPH</em> be seen by over 1,000,000 people. With major stories in New York Times, NPR, CNN, Fox News, Globe &amp; Mail, Washington Post, hundreds of other dailies, and thousands of blogs, <em>10 MPH</em> generated 100&#8217;s of millions of media impressions worldwide. Along with numerous awards in festivals and traditional distribution, <em>10 MPH</em> is noted as the first feature-length documentary to be released in its entirety on YouTube.</p>
<p>Brand partners: Chipotle, IZZE, Fender, Segway and SmartWool</p>
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